By integrating Arianee's NFT Management Platform into Salesforce, we made possible digital assets management from one of the most used CRM. The key is to create a link between customer data and distributed NFT data depending on the use case through Arianee Connect.
Examples of use cases:
- Distribute Digital Product Passport when a product is bought and recorded on Salesforce.
- Distribute loyalty membership NFTs to engaged customers recorded on Salesforce.
- Distribute NFTs when customers engage with brand content distributed with Marketing Cloud.
Updated 25 days ago